Overcome Opposition: Crisis Ep 3 – Identifying the crisis

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…we have a distracted, worried, busy, over-communicated public who are living in a constant state of siege.

~ John Davies

…we have a distracted, worried, busy, over-communicated public who are living in a constant state of siege.

~ John Davies
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The Davies Method consists of candid, clear communication aimed at achieving calm through empathetically addressing issues and consistently communicating progress towards resolution.

Takeaways and Teachable Moments


  • CONSTANT MESSAGING IS BOMBARDING ALREADY OVERWHELMED PEOPLE, HEIGHTENING THEIR SENSE OF FEAR AND DANGER.

  • IMMEDIATE DANGER HAS DIMINISHED, BUT PROBABLE DANGER HAS INCREASED AND IT NEVER GOES AWAY.

  • NEGATIVE BIAS MUST BE CONSIDERED FOR EFFECTIVE CRISIS COMMUNICATION.

  • ALL THREE TYPES OF CRISIS REQUIRE A PLAN: IMMEDIATE & REAL, ROLLING THUNDER AND FLASH ATTACK.

  • THOROUGH CRISIS PLANS NEED SEVERAL REVISIONS.

Follow along as John Davies lays out the best path towards identifying and mitigating crises through his time-tested crisis communications method. This episode explores the idea that today’s public is bombarded with media messages and lives with an ever-present sense of fear and danger. It also highlights three different types of crises and how to apply the Davies method in various scenarios.

John has spent years managing crisis, both internal and external. His skill at guiding people and organizations through crisis situations has been developed through countless real-world scenarios. Every step in the Davies Method has been proven effective. The third episode of this series will reveal why John's clients immediately reach for his number when a potential crisis arises.


 

Start here with Crisis

get the Crisis communications checklist


Check out our blog for more insights and fresh content about how to Effectively communicate when you encounter a crisis.


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