...Find your message based on the fears and dreams of the community. Translate that into something you can communicate to the people. Get it in their hands, and never stop talking to them. And that's it.
...Find your message based on the fears and dreams of the community. Translate that into something you can communicate with people. Get it in their hands, and never stop talking to them. And that's it.
Once you have uncovered project advocates don’t waste them by keeping them sitting on the bench. Get ‘em in the game coach! This final episode brings all steps together, with the final leap toward your inevitable win and project approval.
Takeaways and Teachable Moments
OUTNUMBER THE OPPOSITION.
LET THE COMMUNITY BE THE ADVOCATE FOR YOUR MESSAGE.
PEOPLE TRUST THEIR NEIGHBORS MORE THAN ANYTHING ELSE.
KNOW THE FEARS OF THE OPPOSITION AND COUNTER WITH YOUR ADVOCATES’ DREAMS.
BUILD A GROUP OF COMMITTED PEOPLE WHO YOU NEVER STOP TALKING TO.
IF YOU FOLLOWED THE STEPS OF THE METHOD IN SEQUENTIAL ORDER AND DID IT WITH INTEGRITY, YOU WON’T BE SURPRISED AT THE POSITIVE OUTCOME.
The opponents are going to be loud and it’s going to take all the messaging and supporting voices you have at your disposal to get the project over the finish line. This is the last episode in the Davies Method for the Wind Industry and John goes out with a bang by highlighting the steps to success that have made him an industry leader for so many years. His final step is to bring the mountain to the masses and get them working not for you but for their community.
John outlines the last steps to allow you to tie a big bow around your successful Wind Development project. John keeps up the pace right to the very last minute, so be sure to stick around to the last word on how to make your win a sure thing.