…Sometimes it is really hard to define why exactly something worked. But when you lose, you can really pinpoint what went wrong - this is almost always the case.
…sometimes it's really hard to say why exactly it worked. But when you lose, you can really pinpoint it, almost always.
Welcome to the cautionary tale of those who tried to skip ahead and circumvent the process in their attempts to reach out to a community. This is the episode which explains the dangers of rushing the strategy.
Takeaways and Teachable Moments
HOW DO WE PREPARE FOR THE DANGERS?
HOW DO WE SEE THE OPPORTUNITIES?
WHAT DO WE MEASURE STRENGTHS WITH?
READ ALL THE RESEARCH YOU HAVE DONE.
THE ANSWERS ARE OFTEN PROVIDED IN THE PRELIMINARY COMMUNITY RESEARCH.
DOS = ALWAYS CREATE A DANGER, OPPORTUNITY, AND STRENGTHS SCENARIO FOR A PROJECT.
SET THE STANDARD AND THEN EVALUATE IF YOU MET IT.
Establishing a new wind farm in a community remains an exciting endeavor to be sure, but the technique of gaining support from the community can be fickle, challenging and extremely dependent on the process and specifics of work. In this episode, John Davies tells us about the perils of starting in the middle when a community is not ready for the message you are pushing. It can be tempting to rush forward, telling everyone about the economic gains they will realize, but if they don’t yet trust the messenger the message can have the opposite effect.
John warns the listener to watch out for novice mistakes and highlights the proper sequence for each maneuver in this tricky dance.